After entertaining football fans on Tuesday evening, Marco Verratti offers himself a new performance: he has just bought an island in the metaverse! The metaverse is the technology of the future! Among other things, it allows artists and athletes to strengthen engagement with their fans.
It's THE week of Marco Verratti! Last Tuesday, the "little owl" made a stratospheric match against Real Madrid in the Champions League. After this performance, Marco Verratti is still being talked about. But this time, the reason is no longer sporty! He has indeed just bought an island in the metaverse!
PSG Midfielder Buys Island On Metaverse App The Sandbox
Marco Verratti bought an island on the metaverse app The Sandbox. This means that he has bought a “digital territory” . Indeed, The Sandbox has put 25 digital islands up for sale via Exclusible, a marketplace specializing in luxury NFTs. Marco Verratti is not the only big name to have invested in these digital islands.
There is also former Victoria's Secret model Sara Sampaio , tennis player Ana Ivanovic , tennis player Stanislas Wawrinka and French football player Kinsgley Coman . In total, the sales brought 910 ETH to the Exclusible platform, the equivalent of around 2.6 million euros.
The Metaverse, THE Technology Of The Future
The metaverse (or digital universe) made a lot of noise with the change of name of the Facebook company to “Meta”. Metaverses operate on blockchain technologies that also involve NFTs and tokens or cryptos . By purchasing a plot in the metaverse, a user is free to develop it by integrating infrastructure, services, etc. In the case of Marco Verratti, it is also an opportunity to strengthen the commitment with his fans who will be able to interact with his island.
“I have always been passionate about innovation and technologies in general, and recently I approached the incredible world of blockchain technology and the metaverse. I realized I was ready to take the big step and be a trailblazer by creating my own private island in The Sandbox. Tomorrow, it won't be mine alone, but it will welcome thousands of friends and fans eager to share experiences, matches, concerts and – why not – even private moments. I can't wait to see the future I imagined come true. » Marco Verratti, PSG player
The metaverse is not just a technology reserved for stars or artists. More and more companies are also preparing to enter the metaverse. Recently, we learned that the JPMorgan bank had bought a salon in the metaverse . Similarly, the New York Stock Exchange has filed an application with the US Department of Commerce to offer trading services in the metaverse.
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